The lottery is an quarterly event in Night Vale. All citizens must enter, and the lottery drawing is held at City Hall. If you draw a blank white paper, nothing happens. If, however, you draw a purple piece of paper, you are ceremoniously disemboweled and eaten by wolves in the Night Vale Petting Zoo and Makeshift Carnival.
The lottery festivities sometimes include the Food Truck Festival. Popular truck treats include Korean barbecue, vegetarian chili, and veal ice cream.
Identify: Learn to sense colours. "Purple has a grittier emotional aura than white."
Ignite: Set fire to your home. Wolves cannot detect the presence of arsonists, rendering you safe from harm if you draw a purple paper.
Imitate: Pretend you drew a white piece, even if you drew a purple piece. You may have to go through painful colour reeducation at City Hall, but you aren't eaten by a wolf.